Every Friday I put real, active listings side by side, sometimes holding the price steady and letting the neighborhood vary, sometimes holding the home steady and letting the price vary. No listing agents named, no declared winner, just what the numbers actually show. Here's every comparison so far, updated as new ones go live.
THE REAL COMP: SAME PRICE, SAME SIZE, THREE DIFFERENT ZIP CODES
Three ~$730K, ~2,700 sq ft homes in Gilbert, Chandler, and Queen Creek. Same price, same size, wildly different neighborhoods.
THE REAL COMP: SIMILAR HOMES, THREE NEIGHBORHOODS, THREE VERY DIFFERENT PRICES
Three single-story luxury homes with nearly identical specs in North Scottsdale, Camelback East/Arcadia, and Paradise Valley. Price per square foot more than doubles across the three.